Axie is widely recognized as the largest and strongest community in NFT gaming.
Although the Axie community is relatively small when compared to conventional games, the amount of user-generated content and evangelism is very high.
Here is a guide for Axie content creators: https://www.notion.so/axie/Axie-Creator-Bible-5feb470e2f42477598787ddf5bfca8e5
So far Axie users have made some amazing content like:
Hand made art